Tuesday, April 23, 2013

Powerhouse Facebook Ad Platform Nanigans Raises $5.8M Series A.1 For Predictive Modeling R&D

Nanigans Mobile logo RicDo you target kids with cheap ads or more expensive adults? Nanigans has just raised a $5.85 million "Series A.1" from Avalon Ventures to build SaaS technology that predicts which audiences earn advertisers more money. With revenue up 6x in 18 months, Nanigans hopes to keep up with Facebook's progress by pouring its funding into R&D. It's already discovered a surprising trick to supercharging ROI.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/6cjwXh1_uWA/

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